Intensive media exposure and the winners will work with L'Oréal to create the next generation of beauty tech solutions.

Enroll in the expert mentorship program. Internal mentors will coach startups during & after the contest. Also, upskilling opportunities (e.g. Lab expedition, warehouse visit, store visit, digital workshop, etc.) are provided.

Winners of the competition will have the opportunity, based on mutual agreement, to discuss a potential strategic investment with L’Oréal.
• Priority investment right reserved by L'Oréal.